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HEADLINES |
Iowa Florists Rebuild, Reach Out after Devastating Floods
In May 2007, the city of Cedar Rapids, Iowa, and its surrounding county proclaimed 2008 the "Year of the River," as part of a downtown revitalization effort. The cruel irony of that designation was not lost on Al Pierson, whose florist shop sits in the downtown Cedar Rapids corridor that was submerged by that very river, as part of devastating floods that have pummeled and saturated the Midwest since late May.
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Christmas Tree Growers Plant PR Seeds for Greener Holidays
After 15 years of talking about why no one was getting the message that Christmas trees can be earth friendly, a group of tree growers is finally getting the message that they need to turn up the volume on their environmental efforts.
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Impact of Declining Floral Imports is Focus of Summer Floral Trend Tracker
Is the current decline in cut flower imports just a minor dip in what has been a long-term incline or is it the beginning of a different trajectory? For its Summer 2008 issue, Floral Trend Tracker (FTT), took a look at the data, both recent figures and long-term trends, and spoke to industry insiders to find out why this was happening and how it might affect the industry.
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NEWSMAKERS |
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Bulb Grower Shines in Business Journal Spotlight
Seattle's business community got to peek inside the high-tech world of cut-flower greenhouses after the Puget Sound Business Journal profiled Leo Roozen, AAF, president of Washington Bulb in Mount Vernon, Wash., on June 2.
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BUSINESS BUILDERS |
Sustain and Contain: Shop Recycles Vases, Replenishes Planet
Sure, everyone wants to extend the vase life of flowers, but who cares about extending the vase life of the poor, empty vase? The folks at Ashland Addison Florist in Chicago can hardly contain themselves over a new program designed to increase the life expectancy of your average vase, wicker basket, mug and assorted container. And by doing so, they hope to tack on a few years to the health of the planet, kick more money to charities and drive more customers through their doors.
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TRENDWATCH |
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LIFE AT WORK |
Ready or Not for Retirement?
More than half of working Americans have done little to plan for retirement, according to a new survey. Workforce Week reports a new survey from Brinker Capital of its financial adviser clients found that, while about 46 percent of American workers are "on track to enjoying a timely retirement," the other 54 percent "have some work to do shoring up their retirement savings." That said, 86 percent of financial advisers say the concept of a "typical retirement age" is no longer relevant, as people tend to work "as long as they're willing and able."
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MARK YOUR CALENDAR |
On the Horizon
- "Keys to Communication" by SAF's PFCI featuring Sharon McGukin, AAF, AIFD, PFCI: July 7, 2-3 p.m. in Chicago, in conjunction with the AIFD National Symposium. Early-bird registration $50 before June 21, $75 after if space is available.
- SAF Palm Beach 2008: Sept. 17-20, 2008, at The Breakers in Palm Beach, Fla.
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REGULAR FEATURES |
E-Brief Top Five
Executive changes at 1-800-Flowers, workforce challenges at Sun Valley Farms, and SAF efforts to combat negative wedding flower publicity topped readers' interest last week.
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Product Spotlight: ScriptSave
Reduce your own prescription costs and enhance your employee benefits package by enrolling in ScriptSave. This no-cost, premier prescription drug savings program is available to SAF members, their employees, and even employees' families. The program can save members an average of 22 percent on brand name and generic prescriptions with the possibility of saving up to 50 percent based on national program savings data! The ScriptSave card is accepted at more than 53,000 participating chain and independent pharmacies nationwide. It's a great way for your business to attract and retain quality employees.
(DISCOUNT ONLY - NOT INSURANCE. This program is not an insurance policy and does not provide insurance coverage. Discounts are available exclusively through participating pharmacies. AR, KS, SC, SD and TN residents: You may cancel your registration under this program within thirty (30) days from the date your discount card is issued).
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On the Discussion Boards
Weddings and calculating design labor costs were the focus of new posts to the discussion boards this week.
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Survey Says: Florists Raise Delivery Fees at Different Times
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Timeframe of When Florists Increased Delivery Fees |
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Source: SAF online Fuel/Gasoline Survey of retail florists. Results based on 603 responses (response rate = 17 percent). |
Eight in 10 retail florists have increased their delivery fees during the past year — 65 percent during the past six months, and 13 percent within the two weeks before the survey was sent (May 16). Almost one in 10 (not shown) raised their fees more than six months ago.
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